BSP to Build Rewards Platform for Southland Publishing
August 15, 2007. BSP Rewards announced an agreement with Southland Publishing to develop and launch a private branded rewards program for their Southern California Life After 50 magazine and their www.lifeafter50.com web portal.
Every month Southern California Life After 50 magazine reaches over 560,000 Baby Boomers and mature seniors throughout Southern California while www.LifeAfter50.com is on its way to becoming the leading website for boomers across the country.
Ben Malkin, the Publisher stated, “We are all about offering our readers the latest in news, information and value added benefits. The BSP Rewards program provides us with a unique method of offering our readers and website visitors the opportunity to save money on their everyday purchases”.
The rewards program will provides LifeAfter50.com members with up to 20% in cash value rebates and up to 60% savings at over 650 of their favorite on-line stores.
Mr. Malkin further stated “We also liked the idea that BSP can market our magazine and website throughout their network and that their members, as well as ours, by the 4th Quarter of 2007, will be able to subscribe to a national edition of Life After 50 magazine with the click of a button using the BSP cash value points”
About Southland Publishing
Southern California Life After 50 magazine and www.LifeAfter 50.com is owned by Southland Publishing the publisher of 5 weekly newspapers and 5 monthly magazines. The newspapers include Inland Empire Weekly, Los Angeles CityBeat, Pasadena Weekly, San Diego CityBeat and Ventura County Reporter. The magazines include New Angeles Monthly, Arroyo Monthly, Southern California Life After 50, Verdugo Monthly and Ventana Monthly.
Southland Publishing reaches the booming 50+ demographic on a broad range of topics such as health & wellness, legal, financial, family, travel, housing and lifestyle with a media powerhouse that offers a unique combination of 560,000 age 50+ monthly readers of Southern California Life After 50 magazine and visitors from all over the U.S. on LifeAfter50.com.
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BSP Rewards, Inc, is a wholly-owned company of MediaNet Group Technologies, Inc. MediaNet Group Technologies is a publicly held Company (OTCBB: MEDG) that encompasses an integrated group of operating divisions that revolve around the many aspects of technology and media including, branded rewards programs web portal programs, television and video production and intellectual properties.
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