BSP Rewards Inks 4 Member Provider Groups
August 8, 2007. BSP has signed agreements to build branded rewards malls for 4 national member provider organizations.
The latest additions include National Corvette Owners Association, Association of Executive and Administrative Professionals, National Association of Dental Assistants and National Association of Physician Nurses.
The associations are utilizing the BSP Mall as a value added benefit to their existing memberships and as an incentive and loyalty program to attract and maintain membership. The private branded malls include over 650 of the nations top merchants that offer rewards to BSP affiliated members who shop with them. The reward points can then be spent like cash to buy anything and everything from those merchants.
Martin Berns, CEO of BSP Rewards, Inc. commented, “Associations and groups have high affinity relationships with their organizations and we have found them to be above average in shopping activity through our malls. Their members benefit by earning BSP common currency rewards from the participating merchants which results in greater and faster reward value. Member provider organizations benefit by receiving a percentage of the rewards earned by their members as continuous revenue".
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